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詳細書目
| 文件類型 | 圖書 |
|---|---|
| 所有的作者/貢獻者： |
Graham K Kenny |
| OCLC系統控制編碼： | 1010828245 |
| 描述： | XVII, 206 p. ; 24 cm |
| 内容： | Section - ONE: Setting the Diversification Scene;Chapter - 01: Management's Leper;Chapter - 02: What is Diversification?;Chapter - 03: Identifying Successful Diversifiers;Chapter - 04: The Diversified Exemplars;Section - TWO: Detailing the Stategy;Chapter - 05: Establish a Supportive Corporate Center;Chapter - 06: Select Capable Division Managers;Chapter - 07: Install Appropriate Performance Measures;Chapter - 08: Set Effective Incentives;Chapter - 09: Align the Corporate Culture;Chapter - 10: Secure Competitive Advantage;Chapter - 11: Buy Well and Integrate;Section - THREE: Learning from Some Corporate Cases;Chapter - 12: When Diversification Goes Pear-Shaped;Chapter - 13: Dabbling in Diversification;Chapter - 14: Diversification Genius?;Chapter - 15: The Focused Message for Diversifiers;Section - FOUR: Changing Your Perspective;Chapter - 16: Adopting a Different View;Chapter - 17: Diversification Lessons |
| 責任： | Graham Kenny. |
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